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FILE#16-3879 <br /> November 21,2016 <br /> Page 5 of 5 <br /> Practical Difficulties Statement <br /> Applicant has completed the Practical Difficulties Documentation Form attached as Exhibit B,and <br /> should be asked for additional testimony regarding the application. <br /> Analysis <br /> The proposed sign appears to meet the intent of sign regulations: provide opportunities for clear <br /> commercial communication in a way that does not impact the traveling public while at the same <br /> time enhancing the commercial streetscape. The subject property, due to its development <br /> pattern established over the past several decades, has limited locations for freestanding signage <br /> that would not remove parking stalls (the site provides the bare minimum of required signage). <br /> The planned two pole structure attempts to emulate the design goals of the monument sign <br /> regulations while preserving its functionality by elevating it above the parked cars. Staff supports <br /> the variance. <br /> Public Comments <br /> To date,Staff has received no comments from interested parties. <br /> Issues for Consideration <br /> 1. Does the Planning Commission find that that the property owner proposes to use the <br /> property in a reasonable manner which is not permitted by an official control? <br /> 2. Does the Planning Commission find that the variances, if granted, will not alter the <br /> essential character of the neighborhood? <br /> 3. Does the Commission find it necessary to impose conditions in order to mitigate the <br /> impacts created by the granting of the requested variance(s)? <br /> 4. Are there any other issues or concerns with this application? <br />