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<br />Price and promotions Orono <br />Increasing the price of cigarettes and other commercial tobacco products is one of the most effective <br />ways to reduce consumption and initiation and increase smoking cessation [6-9]. For every 10% increase <br />in the price of cigarettes, adult smoking decreases by 3-5%, and youth smoking decreases by 6-7% [10]. <br />The tobacco industry uses price promotions such as multi-pack offers, discounts, and coupons to <br />significantly decrease the cost of commercial tobacco products. Localities can establish minimum floor <br />prices in order to encourage price sensitive users to quit. Minimum price laws can be strengthened by <br />pairing them with minimum pack size requirements and restricting coupons or discounts. <br />Orono assessed 5 retailers <br />Average cheapest advertised price <br /> <br /> <br />Percent of retailers with price promotions <br /> <br /> <br />4 <br />5 <br />4 <br />4 <br />5 <br />50% <br />80% <br />75% <br />50% <br />40% <br />Smokeless <br />Oral nicotine <br />E-cigarettes <br />Cigarillos, little cigars, or blunts <br />Cigarettes <br />Retailers assessed selling product Percentage with promotion <br />$8.41 <br />Cigarettes <br />$21.00 <br />Single Disposable E-cigs <br />85