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Target Market <br />Contractors/Industries. When mailing our catalog out, we use Northern's house file <br />and a compiled list of rented names. Below are is a list of magazines we rent lists <br />from to reach our target market: <br />- ABL Masonry <br />- Aviation Equipment Maintenance <br />- B do D Industry <br />- Cahners Construction Equipment <br />- Contracting Business <br />- Construction Equipment <br />- Contractors Guide <br />- Equipmen L Management <br />- Highway Heavy Construction <br />- Jenson Tool <br />- Landscape Construction <br />- Mach. Tool <br />- McGraw Hill - American Machinist <br />- Metal Construction News <br />- Modern Machine Shop <br />- Ned Engineering <br />- Owner - Builder .. -ontractor <br />- Plant Engineering <br />- Pren Hall Construction Engineering <br />- Professional Builders <br />- Progress Builder <br />Products <br />Northern targets and wholesales its products to contractors and industry. Northern <br />is an original equipment manufacturer (OEM) for the following companies: <br />R.E. DietL <br />Energy Manufacturing <br />Fulton Manufacturing <br />Kohler Corporation <br />Steel Craft, Inc. <br />Tecumseh <br />Neilson Wheel <br />Newcu Engineering <br />J.S. Barnes <br />Teledyne Total Power <br />Northern also subcontracts to other companies to manufacture components for us. <br />For example, Baumanr, Machine manufactures trailer components for Northern. <br />