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11 <br />The number of people who saw our posts (reach) and people who follow our <br />social media pages. The department sent 73,000 emails of which 49,674 were <br />opened, 6,745 Facebook viewers, and 21 on Instagram. <br />Digital communications by the numbers: <br />Communications <br />Platform <br />2021 <br />Viewers <br />Reached <br />2021 <br />Followers <br />2022 <br />Viewers <br />Reached <br />2022 <br />Followers <br />2023 <br />Viewers <br />Reached <br />2023 <br />Followers <br />Website 132,909 221,955 269,866** <br />Granicus 244,194 158,346 175822** <br />Facebook 11,647 596 35,967 665 6745 731 <br />Twitter /X 8,970 94 11,851 168 11,273** 217 <br />Instagram 19 5 21 26 <br />**estimated numbers <br /> <br />NotifyMe: Electronic or email messages sent through the City’s Website <br /> <br />Year Total <br />Messages Sent <br />Single emails <br />Delivered <br />Single emails <br />Opened (Reach) <br />Single emails Bounced <br />(undeliverable) <br />2020 176 25,875 14,096 0 <br />2021 247 42,570 21,447 34 <br />2022 364 81,964 55,128 37 <br />2023 332 73,000 49,674 370 <br />The administrative services team creates this annual report, newsletters, utility bill insert flyers, and messages <br />posted to the homepage of the website or sent out via mail. <br />Task 2021 2022 2023 Description <br />Newsletters 3 6 6 Bi-monthly four-page of current information <br />Messages Displayed on <br />the Utility Bill <br />12 36 0 Information Related to Billing Customers: Recycling charges <br />explanation, UB Contact Information, etc. <br />Utility Billing <br />Insert/Flyer <br />NA 7 5 Two-page Monthly newsletter/flyer: Community related <br />information shared to residents with their Utility Bills <br />3.09 Waste. <br />Organics recycling drop off drew 186 participants, a 26.5% increase from last year. <br /> <br /> <br /> <br /> <br /> 2021 2022 2023 <br />Organics Participants NA 147 186 <br />Curbside Recycling Tons 538 <br />173