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2 <br /> <br />Authorization to Use Social Media <br />The City of Orono delegates the review and approval of social media usage to the City Clerk and <br />Management Assistant, who may then authorize individuals to represent the City of Orono <br />departments on social media to support the mission and overall goals of the city. <br /> <br />Notice Regarding Use <br />This policy regarding social media specifically points out that the City Council and the City <br />Administrator have an overriding interest and expectation in deciding who may “speak” and what is <br />“spoken” on behalf of City of Orono through social media sites. <br /> <br />• All official City of Orono presences on social media sites or services are considered an <br />extension of the city’s information networks and are governed by the Personal <br />Communications and Use of Social Media and City Technology sections contained in the City <br />of Orono Personnel Policy. <br />• Employees representing the city government via social media outlets must conduct <br />themselves at all times as representatives of City of Orono. <br />• The communications division will monitor content on each of the department social media <br />sites to ensure adherence to the Social Media Policy for appropriate use, messaging and <br />branding consistent with the goals of City of Orono. <br /> <br />Commenting Policy <br />The City of Orono social media comment policy is below, and is posted on its social media sites: <br /> <br />City of Orono Social Media Comment Policy <br />The City of Orono uses social media sites, such as Facebook and Twitter, to provide two-way <br />communication with the public about matters of public interest identified and raised by the <br />City for discussion. <br /> <br />The City of Orono welcomes participation and comments that are on topic from the public <br />on its social media sites. However, these sites are limited public forums limited to specific <br />topics identified and raised by the City. City staff monitor these social media sites and the <br />city reserves the right to hide posted content on Orono social media sites, including but not <br />limited to the following: <br /> <br />• Posts and comments that contain obscene, indecent, or profane language or <br />pornographic images or links to obscene or pornographic content and Direct threats <br />• Prejudiced or harmful comments that encourage discrimination or discriminate on <br />the basis of race, creed, color, sex, age, religion, gender identity, ethnicity, marital <br />status, national origin, physical or mental disability, or sexual orientation <br />• Solicitation, promotion or endorsement of specific commercial services, products or <br />entities <br />• Links to any site or content posted by automatic software programs (i.e., “bots”) <br />• Posts and comments that advocate illegal activity <br />• Personally identifiable information or sensitive personal information that if released <br />violates federal or state law <br />• Political statements that endorse or oppose political campaigns or candidates <br />• Information that could compromise the safety or security of the public or public <br />systems