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------------ <br />MAY 1 1 2003 <br />REQUEST FOR COUNCIL ACTION q , y qhono <br />DATE: May 27,2003 <br />ITEM NO.: Idu <br />Department Approval: <br />Name Gregory A. Gappa <br />Title Director of Public Services <br />Administrator Reviewed: Agenda Section: <br />Public Services Director’s Reportn <br />Item Description: Golf Course Credit and Debit Card Policy <br />Introduction <br />The Orono Municipal Golf Course does not currently accept credit and debit cards for the payment <br />of fees. We are receiving more requests every year to accept credit cards as this form of payment is <br />almost universally accepted at all businesses. All of the area privately owned golf courses and <br />numerous publicly owned courses, including the Three Rivers Park District Courses, accept these <br />cards. The ability to use a credit card is an expectation among consumers, and people get upset when <br />they can’t use these cards at our golf course. We have people get mad and leave because they <br />expected to use a credit card and did not bring enough cash or a check book to pay for their golf. <br />1 here is a great potential that these people will probably not come back to the course again as every <br />year there are more golf courses available. The golf course business is becoming more competitive <br />every year, so retaining customers is important. <br />The golf course currently accepts checks, many people do use checks to pay for their golf, and we <br />do receive bad checks which require time and effort to collect on them. One of the advantages of <br />credit and debit cards is that they are electronically verified and payment to the City is made <br />electronically from the card processing company on a daily basis. We have contacted several area <br />card processing companies for quotations, and they all have different prices for the purchase of the <br />card processing machine and varying flat fees and percentages for the amount that is charged in each <br />transaction. <br />Staff Recommendation <br />Our recommendation is to use American Credit Card Services Inc., Mound Mirmesota for the <br />processing of credit and debit card transactions. The purchase cost for the processing machine is <br />$500, the flat fee is $0.24 per transaction, plus 1.72% of the amount charged. For example the fee <br />on a $20.00 transaction would be $0.58. These charges will have a slight impact on the golf course <br />revenues. However, our recommendation is that accepting these cards is necessary to be a customer <br />friendly business, to compete with other area golf courses, and is an expectation among almost all <br />consumers <br />Page 1 of 2