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Mr. Eric Zweber December 19, 2017 <br />WSB & Associates, Inc. Page 13 <br />Household Income Distribution <br />Income data is useful in that it can reflect wage trends and helps assess living conditions and <br />reveal demand for different types of services. This data also helps determine demand for differ- <br />ent types of owned and rented housing based on the size of the market at specific cost levels. In <br />general, housing costs of up to 30 percent of income are considered affordable by the Depart- <br />ment of Housing and Urban Development (HUD). Household income data also helps ascertain <br />demand for different types of retail services. People with lower incomes are likely to seek out <br />discount retailers and spend a higher proportion of their income on necessities like grocery <br />items. Retail services and goods such as dining and home furnishings will experience higher <br />spending from more moderate -income households while upper income households will also <br />shop for specialty apparel, recreation and sporting goods, and luxury items. <br />The next three tables present data on household income by age of householder in 2017 and <br />2022 for Navarre, Orono, and Hennepin County. The data is estimated by ESRI and adjusted by <br />Maxfield Research and Consulting, LLC to reflect the most current local household estimates <br />and projections. The following are key points. <br />• In 2017, the median household income for Navarre is estimated to be $91,744. This <br />value is lower than the estimate for Orono ($136,259), but significantly higher than that <br />of Hennepin County ($68,497). However, the median income for Navarre is expected to <br />increase by 15.5% to $105,955 by 2022. <br />• As households age through the lifecycle, their household income tends to peak in their <br />late 40s and early 50s. This trend is evident in the Market Area as the age 45 to 54 co- <br />hort has the highest estimated income at $189,487 in Orono. <br />• Rental housing often targets younger renter households. The median household income <br />in Orono is $63,804 for the under -25 age group and $102,544 for the 25 to 34 age <br />group. Households earning the median income for these age groups could afford <br />monthly housing costs estimated at $1,595 and $2,564, respectively. <br />• Households in the 35 to 44 age group that may delay buying a home could afford a <br />$3,879 monthly rent, based on the median household income of $155,158. <br />• The median sale price for new construction multifamily housing units (twinhomes and <br />detached townhomes) in Orono is approximately $677,00 (based on recently sold and <br />active listings). Assuming that a potential home buyer has good credit and makes a 20% <br />down payment, a household would need to have a minimum annual income of roughly <br />$166,000 to be income -qualified for a new construction multifamily unit purchased at <br />the median price in Orono. <br />MAXFIELD RESEARCH AND CONSULTING, LLC <br />